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CFW 17.08.22

Posted by National Catholic Development Conference on Aug 22, 2017 9:14:00 AM

NEED-TO-KNOW NEWS

Understanding Charitable Tax Deduction Legislation

"The charitable tax deduction is 100 years old. Yes, 100 years old. It was enacted in 1917 to encourage private philanthropy after individual income taxes were increased to help pay for the United States’ effort in World War I. As we look back on these last 100 years of giving, it’s important for us to understand where we stand today." [NP Engage]

More need to know news:


EMERGING TRENDS

2 things to avoid when communicating with millennials

Contrary to popular belief, millennials are not aliens. They are not a mystical demographic of technology-addicted, craft beer-swigging individuals who think, dream, and support charitable organizations in fundamentally different ways than the rest of the human race.” [Philanthropy Daily]

More emerging trends:


TIPS & TACTICS

Four Ways to Increase Online Giving Conversions

“Building awareness and getting people familiar with your organization and cause is important — but to stay afloat, increase online giving conversions on your website to increase your bottom line and allow you to create a larger impact.

Online giving is responsible for about 7% of total fundraising revenue per year and grows at a rate of about 8% per year (which doesn’t include grants).

Consider these steps to increase your online giving conversions.” [The Catholic Fundraiser]

More tips and tactics:


CATHOLIC CHATTER


Inspirational insight of the week: 

To heal the breach between the rich and the poor, it is necessary to distinguish between justice and charity.

- Pope Pius X

 

Turning Facebook Likes into Donors

 

Topics: Donor engagement


About Catholic Fundraising Weekly

Catholic Fundraising Weekly is a digest of the latest trends shaping Catholic fundraising today. The content featured in this weekly newsletter is specifically curated for Catholic fundraisers and includes news, trends, tips, and tactics, in addition to relevant news from the Catholic community and a bit of inspiration for those called to the ministry of fundraising.

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