“A task force commissioned by President Trump to recommend steps to put the U.S. Postal Service on firmer financial footing has finished drafting a report, according to an administration official, and is preparing to brief the president on it when he returns to Washington, D.C.” [Government Executive]
More need-to-know news:
- [INFOGRAPHIC] The State of Nonprofit Bequest Marketing 2018 [Bloomerang]
- How Millennials Can Save the Postal Service [City Lab]
- Postal Service Loses $1.5B in Third Quarter Despite Growing Revenue[Government Executive]
“Today’s most forward-thinking nonprofits understand that the ability to tap into the enthusiasm and energies of a committed pool of executives can mean the difference between success and failure.
“Properly applied, the leadership provided by such executives can pay dividends in a number of different ways, from facilitating development opportunities to formulating strategy and from refining objectivities to clarifying goals. Indeed, it is difficult to imagine how a nonprofit might truly succeed in the absence of committed executive leadership.”[NonProfit Pro]
More emerging trends:
- YouTube Poised to Unseat Facebook as #2 Website in the U.S. [HubSpot]
- America has 1.5 million nonprofits and room for more [The Conversation]
- What motivates people to give anonymously? [Philanthropy Daily]
- Why Generation Z Is Disillusioned with Social Media [Contently]
Register for our upcoming webinar, 60 Practical Tips & Tricks in 60 Minutes for Planned Giving Success on Wednesday, August 22. Learn about practical strategies to improve your marketing efforts and how to determine if planned giving is right for you.
TIPS & TACTICS
“Let’s face it. You will probably never reach 100 percent donor retention.
“Even with the best segmented and most-personalized donor communications and stewardship, you will probably lose donors at some point. And by the way, if a donor has not given in two years, the likelihood that they will give again is about 2 percent.
“…It’s important to understand why donors lapse in the first place, and then, it’s necessary to strategically nurture and encourage your lost donors to continue giving again.” [The Catholic Fundraiser]
More tips and tactics:
- Working With Life Estate Gifts [The Sharpe Group]
- 5 Creative Ways to Use Nonprofit Videos and Boost Your Brand Message[NonProfit Pro]
- How to make your donation pages work like crazy [Future Fundraising Now]
- How to Maintain Donor Engagement Between Asks [Nonprofit Hub]
- Church in Australia should not be tax exempt, former government official says [Catholic News Agency]
- Why America’s ‘nones’ don’t identify with a religion [Pew Research Center]
- What a survey found about non-churchgoing Catholics [Catholic News Agency]
Inspirational insight of the week:
“The most deadly poison of our times is indifference. And this happens, although the praise of God should know no limits. Let us strive, therefore, to praise Him to the greatest extent of our powers."
– Saint Maximilian Kolbe