RENEW YOUR
MEMBERSHIP
The Catholic Fundraiser

Neurofundraising for Major Donor Gift Officers

Posted by Geoffrey W. Peters on 11/15/18 8:36 AM

Fundraising and winning over prospective major gift donors can be a challenging task - wouldn’t you want to take advantage of everything that could make that job easier? Enter the science of neurofundraising. This pioneering field capitalizes on an understanding of neuroscience - the study of the structure and functions of the brain and nervous system, and utilizes it when approaching donors.

Let’s take a look at some of the elements of neurofundraising in greater detail.

Read More

Topics: Trends in fundraising

Introducing Our New Digital Resource — Neurofundraising: Lessons in Major Gifts

Posted by National Catholic Development Conference on 11/5/18 8:31 AM

 

How did science and fundraising become intertwined?

What is Neurofundraising?

Neurofundraising stems from the scientific discipline of Neuroscience, which focuses on the structure and functions of the brain and nervous system. Understanding what drives human response impacts the decisions you make as a fundraiser. Through increased knowledge of human responses, fundraisers can learn more effective ways to engage donors.

For more information on a scientific approach to best relate to donor prospects, we invite you to explore our new digital resource page!

Read More

Topics: Donor Relationships

Want to Optimize Your Fundraising? Walk in Your Donor's Shoes...

Posted by Kn Moy on 10/29/18 10:06 AM

It’s that Halloween time-of-year. So, grab your mask and try this very simple exercise with your fundraising team.

The Halloween mask is to allow you and each of your team to become someone else for a little while.

Forget who you each are … and put yourself in the shoes of your donors.

Read More

Topics: Trends in fundraising

Understanding and Retaining Your Donors in an "Experience Economy"

Posted by Kn Moy on 10/12/18 8:34 AM

Few things impact fundraising results as much as the changing attitudes and behaviors of donors as our nation’s economy evolves.

Today’s donors aren’t the same donors of the last century when direct mail fundraising success rates peaked. Just how much donors and their behaviors have changed over the past 50 years can be easily recapitulated in the evolution of the morning cup of coffee for America’s consumers.

Read More

Topics: Trends in fundraising

Mark Your Calendars: Upcoming Fall 2018 Workshops

Posted by National Catholic Development Conference on 9/20/18 10:08 AM

Fall 2018 Workshop season is almost upon us! We’re excited to continue researching and examining an innovative approach to Catholic fundraising.

Maybe you have questions about what it really means to thrive as a Catholic nonprofit, or maybe you're wondering if you're really nurturing your donors the way that you should? Whatever your pain point, we're here to help.

In other words, our Fall 2018 Workshop season will cover the research and topics that you, as a Catholic fundraiser, need to understand. But don’t take our word for it, read the topic descriptions and discover the workshop in a city near you.

Read More

Topics: Catholic Fundraising Resources

About The Catholic Fundraiser

In this weekly blog we share tips, tactics and case studies for professionals in the Catholic fundraising community. Learn how to advance your mission with articles on technology, donor engagement, nonprofit leadership, social media, and emerging trends.

Subscribe to Email Updates

Recent Posts

Top_Blogs_Badge_2018.png