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Introducing Our New Digital Resource — Neurofundraising: Lessons in Major Gifts

Posted by National Catholic Development Conference on 11/5/18 8:31 AM

 

How did science and fundraising become intertwined?

What is Neurofundraising?

Neurofundraising stems from the scientific discipline of Neuroscience, which focuses on the structure and functions of the brain and nervous system. Understanding what drives human response impacts the decisions you make as a fundraiser. Through increased knowledge of human responses, fundraisers can learn more effective ways to engage donors.

For more information on a scientific approach to best relate to donor prospects and more charity fundraising ideas, we invite you to explore our new digital resource page!

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Topics: Donor Relationships

Mark Your Calendars: Upcoming Fall 2018 Workshops

Posted by National Catholic Development Conference on 9/20/18 10:08 AM

Fall 2018 Workshop season is almost upon us! We’re excited to continue researching and examining an innovative approach to Catholic fundraising.

Maybe you have questions about what it really means to thrive as a Catholic nonprofit, or maybe you're wondering if you're really nurturing your donors the way that you should? Whatever your pain point, we're here to help.

In other words, our Fall 2018 Workshop season will cover the research and topics that you, as a Catholic fundraiser, need to understand. But don’t take our word for it, read the topic descriptions and discover the workshop in a city near you.

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Topics: Catholic Fundraising Resources

7 Reasons Donors Keep Giving (and Giving!)

Posted by National Catholic Development Conference on 9/12/18 9:36 AM


It's the million dollar question: What drives donor loyalty?

The topic of donor loyalty has been studied by numerous academics and consultants for many years. In his book Retention Fundraising: The New Art and Science of Keeping Your Donors for Life, Roger Craver published the results of a fascinating survey.

Craver had 250 nonprofits poll their current donors with the hopes of finding out why they had remained so loyal. Each donor was given a list of 32 reasons why they might keep donating to the organization, and they were asked to rank them by order of importance.

Let's take a look at some of Craver's findings.

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Topics: Donor Relationships

How Small Nonprofits can Benefit from the NCDC Conference

Posted by National Catholic Development Conference on 7/27/18 8:36 AM

For 50 years, the NCDC Conference and Exposition has been the leading opportunity for organizations and individuals to connect with one another in the context of fundraising as a ministry. Our attendees come from religious organizations across the United States and around the world, and they collectively raise hundreds of millions of dollars annually to support Catholic missions.

But not all of the attendees come from large organizations with endless resources. In fact, many come from development offices of fewer than three employees. If you are heading to NCDC this year from a small nonprofit, there are many ways that you can benefit from all that is offered.

Discover these helpful suggestions for how you can increase the success of your fundraising campaigns without increasing your staff.

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Topics: Catholic Fundraising Resources, Annual Conference

[New Digital Resource] Real-Life Lessons in Multi-Channel Donor Acquisition

Posted by National Catholic Development Conference on 7/3/18 8:24 AM


There are many questions that come with figuring out how to grow your donor file through multiple channels, such as:

How can you grow your donor file to support the growing work your organization is doing?

How do you integrate across multiple channels to connect with potential donors?

At NCDC, we know that securing new donors is one of the biggest challenges fundraisers face, but you're in luck — we put together a digital resource designed to answer your questions about donor acquisition!

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Topics: Donor Relationships

About The Catholic Fundraiser

In this weekly blog we share tips, tactics and case studies for professionals in the Catholic fundraising community. Learn how to advance your mission with articles on technology, donor engagement, nonprofit leadership, social media, and emerging trends.

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