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The Catholic Fundraiser

Segmenting Your Acquisition and Renewal Campaigns [New Resource]

Posted by National Catholic Development Conference on 5/16/17 2:13 PM

Many nonprofits are finding that their new donor acquisition campaigns are becoming more expensive and less effective in attracting new, reliable donors. By segmenting your data, your nonprofit can lower your costs while increasing campaign efficiency and effectiveness.

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Topics: Catholic Fundraising Resources, Data segmentation