It's undeniable — the reach of digital spaces is rapidly growing. As a result, more and more fundraising professionals are connecting with prospective donors online. While developing a digital acquisition strategy can seem intimidating or overwhelming, there is no need to worry! With the number of tools available to fundraisers, setting up a simple plan of action is something everyone can (and should) do.
When talking about digital acquisition, there are five primary channels to consider. In our newest resource, we will lead you through each of these five channels, highlighting their capabilities and reach.