Our Donors Help Tell Our Stories

Posted by Sr. Georgette Lehmuth, OSF on 7/12/17 11:21 AM

A  few weeks ago, Kim Bhasin and Lance Lambert did a news piece for Bloomberg entitled “The Long, Hard, Unprecedented Fall of Sears.” In 1989, Sears Roebuck & Company was the largest retailer in the United States.  The tallest building in Chicago, and at one time, the tallest building in the world bore the company’s name.  Once the second-largest retailer in America, K-Mart filed for bankruptcy in 2002 and in 2005 K-Mart and Sears merged to become the Sears Holding Corporation, which is now owned by billionaire Eddie S. Lampert and his company, ESL. According to the article, since the merger Lampert has dismantled the company and in January of this year the company was forced to sell their famous tool brand Craftsman to Stanley Black & Decker.

At one time, Sears led innovation in retail with the introduction of their catalog. Sears empowered consumers with real choices to buy good products at reasonable prices no matter where the customer lived. Sears actually improved living standards, helped lower the cost of living for most Americans and strengthened the buying power of the American middle class.

While Sears still talks bravely about its future and plans to integrate in-store, online and mobile shopping, this decline seems unparalleled in business history.

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Topics: Conference, Catholic Fundraising Resources, Donor Relationships

Let’s Recognize and Affirm the Generosity of our Donors Before it’s too Late

Posted by Sr. Georgette Lehmuth, OSF on 6/30/17 2:33 PM

Congress is currently addressing a number of critical issues which will impact the charitable community.  Changes in funding will in many cases, place greater responsibilities on the charitable sector to find additional resources where budget cuts will impact numerous programs. Concerns about healthcare reform are paramount for all of us. Tax reform is another area of similar concern for all charities.

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Topics: Conference, Donor Relationships

There is Something to be Said for Promises

Posted by Sr. Georgette Lehmuth, OSF on 6/2/16 5:20 PM

Photo taken from 

Last week I went to the ballpark with three Washington Nationals fans. The “Nats,” as they are affectionately called at home, were hosting my favorite team — the St. Louis Cardinals. The St. Louis ballpark is named “Busch Stadium,” after the famous St. Louis beer brewing family and former owners of the Cardinals. Inside the St. Louis stadium, Anheuser-Busch brews are clearly the beverages of choice. But imagine my surprise when I passed through the entrance gates at the Nats’ Stadium only to see the Anheuser-Busch Budweiser Brew House, front and center! There was even a Bud Light Loft area.  Everywhere I looked, including the scoreboard, there was Budweiser.  

Although it would have made any St. Louisan feel at home, I’m pretty sure Anheuser-Busch didn’t pay for all that branding just to welcome the Cardinal fans to DC!

It made me think of the importance of branding and brand equity.

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Topics: Conference


About The Fundraiser's Outlook

The Fundraiser's Outlook is a blog written by Sr. Georgette Lehmuth, President of the National Catholic Development Conference.  Her blog always emphasizes the ministry of fundraising and the importance of your work for your organization’s mission. Applying her decades of experience in the nonprofit sector, she often reflects on current events, pop culture, and travel and how our world impacts Catholic nonprofits.

About Sr. Georgette Lehmuth

Sr. Georgette Lehmuth, OSF has been President/CEO of NCDC since 2001.

She is a noted speaker on the ministry of fundraising and has spoken at the conferences of: the Leadership Conference of Women Religious (LCWR), the Conference of Major Superiors of Men (CMSM), the National Association for Treasurers of Religious Institutes (NATRI), the Association for Fundraising Professionals (AFP) and the Independent Sector. She has also presented at the Ascension HealthCare Council on Philanthropy, Catholic Charities USA Ministry Conference and at the Caritas gathering of charitable fundraisers in Lima, Peru, which represented 24 countries of Central and South America and the Caribbean.

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